Open Flow, Inc.
Mastering Persona Research: Building Effective Personas Through Interviews
In the digital marketing landscape, understanding your audience is paramount to success. ...
A Guide to Understanding Personas in Digital Marketing and Sales
In the realm of digital marketing and sales, the concept of personas has become a ...
Optimizing Lead Qualification: Collaborating Between Marketing and Sales to Define SQL Criteria
In today’s highly competitive business environment, the alignment between marketing and ...
HubSpot's HIPAA Support and New Sensitive Data Tools Transform CRM for Regulated Industries
In the ever-evolving landscape of digital marketing and customer relationship management ...
Understanding Lead Generation in Marketing and Sales: The Basics
In the dynamic world of marketing and sales, one term you'll frequently encounter is ...
Open Flow, Inc. Announces Strategic Acquisition of Creative Side Marketing
“I Onboarded To HubSpot—Now What?” After HubSpot Onboarding Ends, Here’s What to do Next
We do a ton of HubSpot onboarding here at Open Flow, training clients on HubSpot setup, ...
Four Key Steps B2B Companies Need to Align Marketing and Sales Departments in HubSpot
TL;DR? Aligning your Lifecycle Stages, Lead Statuses, Deal Stages, Required Fields & ...
Open Flow’s Award-Winning Design Team Goes Home With More Gold
By Adi Jagan
Lookalike vs. Custom Audiences: What’s the Difference?
By Adi Jagan
Design Matters: Five Things We Learned at Adobe MAX 2022
Adobe MAX is an annual Adobe event that brings together thousands of designers, ...
Forget Funnels: Flywheels are Sales and Marketing’s New Black
One of the many great aspects of HubSpot is that they’re more than just CRM software: ...
Three Things I Learned at Tesla About Customer Relationship Management
By Bryan Azeka
Four Things I Learned at INBOUND, the IRL HubSpot Hub
By Adi Jagan
A Brief History of CRMs: From Cuneiform to COBOL to HubSpot
By Adi Jagan